Ever since the AIDS epidemic struck, the health authority's task of educating the public has gained dramatically in significance. In many countries, the poster as medium of information was unknown before the advent of AIDS; a visual vocabulary first had to be developed for an issue saddled with ingrained taboos. A survey of current posters on AIDS prevention, displayed in Asia, the Pacific, and Africa, demonstrates that the urgent and imperative success of the posters depends on their being rooted in local traditions--thus returning posters to their original function as a means of mass communication. The sixth book in a series based on the poster collection of the Museum fur Gestaltung Zurich.
With a disease involving sexuality, a continuing issue is what can actually be shown, and the results often leave audiences to do quite a lot of the work themselves. Impact and inexplicitness compete and jostle each other. Typically, attempts to create a series of explicit visual signs always flounder when it comes to sex. Nigel Barley
Poster Collection 06: International AIDS-Prevention Posters (Paperback) by Nigel Barley (Author), Felix Studinka (Author) "Auf den ersten Blick scheint einer Publikation mit aus aller Welt zusammengetragenen Plakaten zur HIV/Aids-Problematik etwas Perverses, wenn nicht gar Frivoles anzuhaften..."